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Best of SHOT Show 2017

There’s an industry term we learned at SHOT Show 2017: “pink it & shrink it.” Apparently that’s what a lot of the gun industry thinks of us ladies: take our existing product, slap a coat of pink or purple paint on it, make it smaller and voila, we have a gun…

April 19, 2017

Conceal Carry, General, Personal Protection, Products, Retail
SHOT Show 2017 Observations – Tales from the Floor

Walking into the SHOT Show for the first time is an overwhelming experience for anyone. We weren’t sure what to expect being women in a predominantly male-dominated industry, but we were sure excited to find out. As we looked through the crowd of the more than 60,000+ attendees, we saw…

January 26, 2017

General, Retail
Off to SHOT Show 2017: Discovering How Women Impact the Gun Industry

We’re heading out to the SHOT Show in Las Vegas today, the world’s largest gun industry trade show. Manufacturers and distributors from all over the world are exhibiting to show retailers, shooting professionals, law enforcement, media and more their latest and greatest products that improve shooting sports and self protection.…

January 18, 2017

General, Retail